In 2017 the University of Portsmouth wanted to refresh its brand to reflect the ambition of an evolving organisation. They wanted to be seen as a forward-looking, credible and dynamic university.
We were asked to simplify and modernise their crest. Allowing it to sit alongside the refreshed brand.
The Royal College of Arms granted us the use of the Royal supporters (a lion and a unicorn). We used of the maritime version of these supporters, a sea lion and a sea unicorn.
Final vector artwork: Quentin Peacock
Final approval and registration: Royal College of Arms
Work completed at Instinctif Partners, London
Cambridge Satchel Company and PeanutsEvent design and experience
Bacardi: Next GenBranding, event design and experience
Bacardi: CultureEvent design and experience
Bacardi: Next Gen SummitBranding, event design and experience
Thomson Reuters: Connect Day 2016Event design and experience
Thomson Reuters: Connect Day 2017Event design and experience
Central Market in Abu DhabiBranding
Tapestry brand launch in New YorkEvent design and experience
Givaudan rebrand launch in FranceEvent design and experience
Nova Water rebrandBranding
Kwality brand refreshBranding
Al Hilal BankBranding
University of Portsmouth crestBranding
© Desray Preston 2019, The Inquisitive Creative Ltd