Cambridge Satchel Co and Charles M Schulz’s Peanuts collaborated together to create a Peanuts inspired product range.
When two well-loved brands meet like this, there is a great story to tell.
Our job was to engage our audience with this fun collaboration, encouraging them to dream big. Bright yellow cabs on the streets announced the arrival of the new line and helped spread the word about the social media campaigns.
We took the idea of travel into the stores and beyond and created show stopper shopfronts to stop people in their tracks, allowing consumers to step into a world of wonder and excitement.
Work completed at Instinctif Partners, London
Selected Works
Cambridge Satchel Company and PeanutsEvent design and experience
Bacardi: Next GenBranding, event design and experience
Bacardi: CultureEvent design and experience
Bacardi: Next Gen SummitBranding, event design and experience
Bacardi: RecruitmentDesign
Thomson Reuters: Connect Day 2016Event design and experience
Thomson Reuters: Connect Day 2017Event design and experience
Central Market in Abu DhabiBranding
MementoBranding
LogosBranding
Tapestry brand launch in New YorkEvent design and experience
Givaudan rebrand launch in FranceEvent design and experience
Nova Water rebrandBranding
Kwality brand refreshBranding
FregentoBranding
Al Hilal BankBranding
ManaraBranding
University of Portsmouth crestBranding
Gunwharf QuaysBranding
© Desray Preston 2019, The Inquisitive Creative Ltd